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Market overview

2024

The car market in Greece, explained.

Toyota leads with 17.2% of new car registrations in Greece in 2024.

New passenger car registrations · EEA · 2024

How big is the market?

136,460+1.8% vs 2023

How many are electric?

6.3%Fully electric, excluding plug-in hybrids

Who is gaining share?

Toyota+5.0 pp vs 2023

The brands people choose

Which car brands are biggest in Greece?

All 56 brands

Market share shows how much of the new-car market each brand accounts for. The change is measured in percentage points against 2023.

01
Toyota

23,479 cars

17.2%

+5.0 pp

02
Suzuki

10,625 cars

7.8%

+2.1 pp

04
Hyundai

8,879 cars

6.5%

−0.8 pp

05
Citroën

7,200 cars

5.3%

−1.3 pp

06
BMW

6,739 cars

4.9%

+0.4 pp

The changing market

Which brands are gaining ground?

The largest gains in market share compared with 2023. Registration growth is shown separately: a brand can gain share even when its volume falls.

Toyota

+5.0 pp

Market share: 17.2%

Registrations: +43.6%

23,479 cars

MG

+2.2 pp

Market share: 2.3%

Registrations: >+999%

3,158 cars

Suzuki

+2.1 pp

Market share: 7.8%

Registrations: +39.8%

10,625 cars

Percentage points measure a change in share. Percent measures a change in the number of cars.

Electric, hybrid or combustion?

Are all new cars electric?

Understand the powertrains

No. Fully electric cars account for 6.3% of new registrations. The powertrain mix below shows the other types too.

Share of new registrations in Greece, 2024.

Plug-in cars

12.4%

16,921 new cars

+1.1 pp vs previous year

Non-plug-in cars

87.6%

119,539 new cars

−1.1 pp vs previous year

Plug-in cars can be charged from the grid: fully electric cars and plug-in hybrids. Split by powertrain:

Combustion engine

45.3%

61,775 new cars

−12.5 pp vs previous year

Hybrid (incl. mild hybrids)

42.3%

57,764 new cars

+11.4 pp vs previous year

Battery electric

6.3%

8,660 new cars

+1.6 pp vs previous year

Plug-in hybrid

6.1%

8,261 new cars

−0.5 pp vs previous year

Fully electric cars and plug-in hybrids are separate categories. Petrol and diesel can also power hybrids; powertrain and fuel are different classifications. Hybrids include mild hybrids, and the line against combustion cars differs between countries, so compare hybrid shares within a country rather than between countries.

A wider perspective

How has the market changed over time?

Registrations per year

Greece

Lighter bars are provisional.

View as table
Period Greece
2010 140,418
2011 97,049
2012 57,612
2013 58,142
2014 70,628
2015 75,584
2016 78,834
2017 87,859
2018 103,362
2019 114,210
2020 79,783
2021 100,261
2022 105,231
2023 134,048
2024 136,460
2025 provisional 143,327

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Source: European Environment Agency (EEA), CC BY 4.0. New passenger car registrations, 2024.

These are new passenger car registrations, not sales contracts or used cars.