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Market overview

2024

The car market in Spain, explained.

Toyota leads with 9.5% of new car registrations in Spain in 2024.

New passenger car registrations · EEA · 2024

How big is the market?

1,056,884+8.5% vs 2023

How many are electric?

5.6%Fully electric, excluding plug-in hybrids

Who is gaining share?

Toyota+1.0 pp vs 2023

The brands people choose

Which car brands are biggest in Spain?

All 75 brands

Market share shows how much of the new-car market each brand accounts for. The change is measured in percentage points against 2023.

01
Toyota

100,872 cars

9.5%

+1.0 pp

03
Renault

71,361 cars

6.8%

+0.5 pp

04
SEAT

65,287 cars

6.2%

+0.2 pp

05
Hyundai

64,844 cars

6.1%

+0.1 pp

06
Kia

59,901 cars

5.7%

−1.1 pp

The changing market

Which brands are gaining ground?

The largest gains in market share compared with 2023. Registration growth is shown separately: a brand can gain share even when its volume falls.

Toyota

+1.0 pp

Market share: 9.5%

Registrations: +21.5%

100,872 cars

Omoda

+0.7 pp

Market share: 0.7%

Registrations: >+999%

7,776 cars

BMW

+0.7 pp

Market share: 4.2%

Registrations: +28.5%

44,654 cars

Percentage points measure a change in share. Percent measures a change in the number of cars.

Electric, hybrid or combustion?

Are all new cars electric?

Understand the powertrains

No. Fully electric cars account for 5.6% of new registrations. The powertrain mix below shows the other types too.

Share of new registrations in Spain, 2024.

Plug-in cars

11.2%

118,503 new cars

−0.9 pp vs previous year

Non-plug-in cars

88.8%

938,381 new cars

+0.9 pp vs previous year

Plug-in cars can be charged from the grid: fully electric cars and plug-in hybrids. Split by powertrain:

Combustion engine

52.1%

550,255 new cars

−4.6 pp vs previous year

Hybrid (incl. mild hybrids)

36.7%

388,119 new cars

+5.5 pp vs previous year

Plug-in hybrid

5.6%

59,329 new cars

−0.8 pp vs previous year

Battery electric

5.6%

59,174 new cars

−0.1 pp vs previous year

Fuel cell

<0.1%

7 new cars

0.0 pp vs previous year

Fully electric cars and plug-in hybrids are separate categories. Petrol and diesel can also power hybrids; powertrain and fuel are different classifications. Hybrids include mild hybrids, and the line against combustion cars differs between countries, so compare hybrid shares within a country rather than between countries.

A wider perspective

How has the market changed over time?

Registrations per year

Spain

Lighter bars are provisional.

View as table
Period Spain
2010 975,920
2011 725,196
2012 569,424
2013 732,609
2014 894,852
2015 1,075,925
2016 1,185,296
2017 1,285,933
2018 1,379,682
2019 1,351,214
2020 915,108
2021 908,438
2022 851,076
2023 974,231
2024 1,056,884
2025 provisional 1,196,466

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Source: European Environment Agency (EEA), CC BY 4.0. New passenger car registrations, 2024.

These are new passenger car registrations, not sales contracts or used cars.