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Austria · 2024

How is Toyota doing in Austria?

Toyota accounts for 4.4% of new car registrations in Austria in 2024, with 11,120 cars.

Registrations 2024

11,120

+13.2% vs 2023

Market share

4.4%

+0.3 pp vs 2023

Rank

#8

#8 in 2023

Average CO₂

115g/km

WLTP test cycle

Electric, hybrid or combustion?

Are all new cars electric?

Understand the powertrains

Fully electric cars account for 1.0% of this brand’s registrations in the selected market and period.

Share of new registrations in Austria, 2024.

Plug-in cars

4.1%

461 new cars

−1.6 pp vs previous year

Non-plug-in cars

95.9%

10,659 new cars

+1.6 pp vs previous year

Plug-in cars can be charged from the grid: fully electric cars and plug-in hybrids. Split by powertrain:

Hybrid (incl. mild hybrids)

78.8%

8,765 new cars

+6.1 pp vs previous year

Combustion engine

17.0%

1,893 new cars

−4.5 pp vs previous year

Plug-in hybrid

3.2%

351 new cars

−0.4 pp vs previous year

Battery electric

1.0%

110 new cars

−1.2 pp vs previous year

Fuel cell

<0.1%

1 new cars

0.0 pp vs previous year

Fully electric cars and plug-in hybrids are separate categories. Petrol and diesel can also power hybrids; powertrain and fuel are different classifications. Hybrids include mild hybrids, and the line against combustion cars differs between countries, so compare hybrid shares within a country rather than between countries.

How has Toyota developed?

Registrations per year

Number of cars, Austria

Lighter bars are provisional.

View as table
Period Toyota
2010 9,040
2011 8,003
2012 7,393
2013 8,682
2014 7,042
2015 6,280
2016 6,152
2017 8,816
2018 7,928
2019 6,921
2020 5,694
2021 6,288
2022 9,127
2023 9,820
2024 11,120
2025 provisional 11,320

Market share per year

Percent of registrations, Austria

Dashed lines are provisional.

View as table
Period Toyota
2010 2.8%
2011 2.2%
2012 2.2%
2013 2.7%
2014 2.3%
2015 2.0%
2016 1.9%
2017 2.5%
2018 2.3%
2019 2.1%
2020 2.3%
2021 2.6%
2022 4.3%
2023 4.1%
2024 4.4%
2025 provisional 4.0%

Position by market

2024, all reporting countries

Toyota by market
Country Rank Registrations vs previous year Share Share change
France 4 134,994 +17.4% 7.4% +1.3 pp
Italy 2 122,925 +24.6% 7.9% +1.6 pp
Poland 1 103,521 +13.5% 19.2% 0.0 pp
Spain 1 100,872 +21.5% 9.5% +1.0 pp
Germany 8 95,267 +27.0% 3.5% +0.8 pp
Netherlands 4 29,853 +21.0% 7.9% +1.1 pp
Belgium 7 23,650 +0.4% 5.3% +0.3 pp
Greece 1 23,479 +43.6% 17.2% +5.0 pp
Sweden 4 20,143 −16.9% 7.5% −0.7 pp
Czechia 3 18,911 +9.2% 8.3% +0.3 pp
Ireland 1 17,079 +6.4% 14.3% +0.9 pp
Hungary 2 14,275 +2.5% 12.2% −1.2 pp
Norway 3 13,678 −13.2% 10.6% −1.8 pp
Denmark 3 13,187 +9.9% 7.7% +0.8 pp
Romania 2 12,799 +21.1% 8.5% +1.1 pp
Finland 1 12,449 −12.7% 17.3% +0.6 pp
Portugal 7 11,149 +10.0% 5.4% +0.2 pp
Austria 8 11,120 +13.2% 4.4% +0.3 pp
Slovakia 2 9,212 −6.7% 10.1% −1.2 pp
Lithuania 1 6,119 +10.1% 20.5% −0.1 pp
Bulgaria 2 5,253 +14.6% 12.5% +0.2 pp
Estonia 2 4,449 +5.7% 17.5% −1.0 pp
Croatia 4 4,224 +32.5% 6.5% +1.0 pp
Slovenia 4 3,394 +3.6% 6.5% −0.3 pp
Latvia 1 2,833 −21.8% 16.4% −3.4 pp
Iceland 1 1,604 −46.5% 16.5% −0.7 pp
Luxembourg 13 1,210 +14.9% 2.6% +0.4 pp
Malta 1 1,054 −24.0% 14.1% −5.4 pp
Cyprus 32 14 −99.2% 0.1% −12.7 pp

Top models

Variants are grouped into model families

  1. COROLLA 22.5%
  2. YARIS CROSS 22.3%
  3. RAV4 13.9%
  4. YARIS 13.8%
  5. C-HR 9.6%
  6. AYGO X 4.8%

Largest brands in Austria

2024

Choose another period or refine the analysis Year, market and filters

These are new passenger car registrations, not sales contracts or used cars.

Source: European Environment Agency (EEA), CC BY 4.0. New passenger car registrations, 2024.