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Denmark · 2024

How is Toyota doing in Denmark?

Toyota accounts for 7.7% of new car registrations in Denmark in 2024, with 13,187 cars.

Registrations 2024

13,187

+9.9% vs 2023

Market share

7.7%

+0.8 pp vs 2023

Rank

#3

#4 in 2023

Average CO₂

89g/km

WLTP test cycle

Electric, hybrid or combustion?

Are all new cars electric?

Understand the powertrains

Fully electric cars account for 14.0% of this brand’s registrations in the selected market and period.

Share of new registrations in Denmark, 2024.

Plug-in cars

17.7%

2,335 new cars

+5.3 pp vs previous year

Non-plug-in cars

82.3%

10,852 new cars

−5.3 pp vs previous year

Plug-in cars can be charged from the grid: fully electric cars and plug-in hybrids. Split by powertrain:

Hybrid (incl. mild hybrids)

59.0%

7,786 new cars

+1.7 pp vs previous year

Combustion engine

23.3%

3,066 new cars

−7.0 pp vs previous year

Battery electric

14.0%

1,841 new cars

+5.9 pp vs previous year

Plug-in hybrid

3.7%

494 new cars

−0.5 pp vs previous year

Fully electric cars and plug-in hybrids are separate categories. Petrol and diesel can also power hybrids; powertrain and fuel are different classifications. Hybrids include mild hybrids, and the line against combustion cars differs between countries, so compare hybrid shares within a country rather than between countries.

How has Toyota developed?

Registrations per year

Number of cars, Denmark

Lighter bars are provisional.

View as table
Period Toyota
2010 12,037
2011 12,852
2012 16,392
2013 15,022
2014 13,178
2015 14,755
2016 16,661
2017 16,745
2018 16,138
2019 17,327
2020 15,347
2021 14,870
2022 12,820
2023 12,002
2024 13,187
2025 provisional 10,253

Market share per year

Percent of registrations, Denmark

Dashed lines are provisional.

View as table
Period Toyota
2010 9.0%
2011 7.6%
2012 9.6%
2013 8.2%
2014 7.0%
2015 7.2%
2016 7.5%
2017 7.6%
2018 7.5%
2019 7.8%
2020 7.9%
2021 8.2%
2022 8.9%
2023 6.8%
2024 7.7%
2025 provisional 5.6%

Position by market

2024, all reporting countries

Toyota by market
Country Rank Registrations vs previous year Share Share change
France 4 134,994 +17.4% 7.4% +1.3 pp
Italy 2 122,925 +24.6% 7.9% +1.6 pp
Poland 1 103,521 +13.5% 19.2% 0.0 pp
Spain 1 100,872 +21.5% 9.5% +1.0 pp
Germany 8 95,267 +27.0% 3.5% +0.8 pp
Netherlands 4 29,853 +21.0% 7.9% +1.1 pp
Belgium 7 23,650 +0.4% 5.3% +0.3 pp
Greece 1 23,479 +43.6% 17.2% +5.0 pp
Sweden 4 20,143 −16.9% 7.5% −0.7 pp
Czechia 3 18,911 +9.2% 8.3% +0.3 pp
Ireland 1 17,079 +6.4% 14.3% +0.9 pp
Hungary 2 14,275 +2.5% 12.2% −1.2 pp
Norway 3 13,678 −13.2% 10.6% −1.8 pp
Denmark 3 13,187 +9.9% 7.7% +0.8 pp
Romania 2 12,799 +21.1% 8.5% +1.1 pp
Finland 1 12,449 −12.7% 17.3% +0.6 pp
Portugal 7 11,149 +10.0% 5.4% +0.2 pp
Austria 8 11,120 +13.2% 4.4% +0.3 pp
Slovakia 2 9,212 −6.7% 10.1% −1.2 pp
Lithuania 1 6,119 +10.1% 20.5% −0.1 pp
Bulgaria 2 5,253 +14.6% 12.5% +0.2 pp
Estonia 2 4,449 +5.7% 17.5% −1.0 pp
Croatia 4 4,224 +32.5% 6.5% +1.0 pp
Slovenia 4 3,394 +3.6% 6.5% −0.3 pp
Latvia 1 2,833 −21.8% 16.4% −3.4 pp
Iceland 1 1,604 −46.5% 16.5% −0.7 pp
Luxembourg 13 1,210 +14.9% 2.6% +0.4 pp
Malta 1 1,054 −24.0% 14.1% −5.4 pp
Cyprus 32 14 −99.2% 0.1% −12.7 pp

Top models

Variants are grouped into model families

  1. YARIS 19.4%
  2. AYGO X 19.3%
  3. YARIS CROSS 16.9%
  4. COROLLA 15.8%
  5. BZ4X 13.6%
  6. C-HR 7.3%

Largest brands in Denmark

2024

Choose another period or refine the analysis Year, market and filters

These are new passenger car registrations, not sales contracts or used cars.

Source: European Environment Agency (EEA), CC BY 4.0. New passenger car registrations, 2024.