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Austria · 2024

How is BMW doing in Austria?

BMW accounts for 7.4% of new car registrations in Austria in 2024, with 18,807 cars.

Registrations 2024

18,807

+5.1% vs 2023

Market share

7.4%

−0.1 pp vs 2023

Rank

#3

#3 in 2023

Average CO₂

72g/km

WLTP test cycle

Electric, hybrid or combustion?

Are all new cars electric?

Understand the powertrains

Fully electric cars account for 38.0% of this brand’s registrations in the selected market and period.

Share of new registrations in Austria, 2024.

Plug-in cars

56.6%

10,650 new cars

+4.4 pp vs previous year

Non-plug-in cars

43.4%

8,157 new cars

−4.4 pp vs previous year

Plug-in cars can be charged from the grid: fully electric cars and plug-in hybrids. Split by powertrain:

Battery electric

38.0%

7,156 new cars

+5.4 pp vs previous year

Hybrid (incl. mild hybrids)

31.0%

5,837 new cars

−0.4 pp vs previous year

Plug-in hybrid

18.6%

3,494 new cars

−1.0 pp vs previous year

Combustion engine

12.3%

2,320 new cars

−4.0 pp vs previous year

Fully electric cars and plug-in hybrids are separate categories. Petrol and diesel can also power hybrids; powertrain and fuel are different classifications. Hybrids include mild hybrids, and the line against combustion cars differs between countries, so compare hybrid shares within a country rather than between countries.

How has BMW developed?

Registrations per year

Number of cars, Austria

Lighter bars are provisional.

View as table
Period BMW
2010 13,671
2011 15,636
2012 15,851
2013 15,574
2014 15,751
2015 16,578
2016 19,215
2017 18,890
2018 18,539
2019 19,126
2020 15,486
2021 15,616
2022 16,284
2023 17,902
2024 18,807
2025 provisional 19,315

Market share per year

Percent of registrations, Austria

Dashed lines are provisional.

View as table
Period BMW
2010 4.2%
2011 4.4%
2012 4.7%
2013 4.9%
2014 5.2%
2015 5.4%
2016 5.8%
2017 5.4%
2018 5.4%
2019 5.8%
2020 6.3%
2021 6.5%
2022 7.6%
2023 7.5%
2024 7.4%
2025 provisional 6.8%

Position by market

2024, all reporting countries

BMW by market
Country Rank Registrations vs previous year Share Share change
Germany 3 233,613 −0.7% 8.6% +0.1 pp
Italy 7 70,993 +17.3% 4.6% +0.7 pp
France 7 68,002 +11.9% 3.7% +0.5 pp
Belgium 1 50,656 −0.2% 11.3% +0.6 pp
Spain 10 44,654 +28.5% 4.2% +0.7 pp
Poland 8 26,361 +13.3% 4.9% 0.0 pp
Netherlands 7 21,213 +3.9% 5.6% 0.0 pp
Austria 3 18,807 +5.1% 7.4% −0.1 pp
Portugal 5 13,389 −3.8% 6.4% −0.6 pp
Sweden 9 12,735 −20.6% 4.8% −0.7 pp
Denmark 6 10,794 +21.7% 6.3% +1.2 pp
Norway 5 6,957 +16.7% 5.4% +0.7 pp
Greece 6 6,739 +9.6% 4.9% +0.4 pp
Hungary 8 5,490 +9.6% 4.7% −0.1 pp
Luxembourg 2 5,438 +10.9% 11.6% +1.6 pp
Czechia 10 5,370 −8.7% 2.4% −0.3 pp
Romania 9 4,879 +4.7% 3.2% 0.0 pp
Ireland 10 4,185 −2.8% 3.5% −0.1 pp
Finland 8 3,504 −29.5% 4.9% −1.0 pp
Slovakia 12 2,239 −6.0% 2.4% −0.3 pp
Croatia 12 1,951 +47.5% 3.0% +0.7 pp
Bulgaria 8 1,856 +6.3% 4.4% −0.3 pp
Slovenia 12 1,482 −0.6% 2.8% −0.3 pp
Lithuania 11 802 −21.7% 2.7% −1.1 pp
Latvia 6 755 −7.5% 4.4% −0.1 pp
Estonia 13 562 −13.9% 2.2% −0.7 pp
Malta 9 246 +2.9% 3.3% −0.1 pp
Iceland 15 144 −43.1% 1.5% 0.0 pp

Top models

Variants are grouped into model families

  1. X1 13.4%
  2. IX1 12.1%
  3. I4 11.0%
  4. 3 SERIES 8.8%
  5. 5 SERIES 7.5%
  6. X5 7.1%

Largest brands in Austria

2024

Choose another period or refine the analysis Year, market and filters

These are new passenger car registrations, not sales contracts or used cars.

Source: European Environment Agency (EEA), CC BY 4.0. New passenger car registrations, 2024.