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Estonia · 2024

How is Toyota doing in Estonia?

Toyota accounts for 17.5% of new car registrations in Estonia in 2024, with 4,449 cars.

Registrations 2024

4,449

+5.7% vs 2023

Market share

17.5%

−1.0 pp vs 2023

Rank

#2

#1 in 2023

Average CO₂

123g/km

WLTP test cycle

Electric, hybrid or combustion?

Are all new cars electric?

Understand the powertrains

Fully electric cars account for 1.8% of this brand’s registrations in the selected market and period.

Share of new registrations in Estonia, 2024.

Plug-in cars

5.6%

249 new cars

+2.5 pp vs previous year

Non-plug-in cars

94.4%

4,200 new cars

−2.5 pp vs previous year

Plug-in cars can be charged from the grid: fully electric cars and plug-in hybrids. Split by powertrain:

Hybrid (incl. mild hybrids)

78.4%

3,490 new cars

+7.9 pp vs previous year

Combustion engine

15.8%

705 new cars

−10.6 pp vs previous year

Plug-in hybrid

3.8%

168 new cars

+1.9 pp vs previous year

Battery electric

1.8%

81 new cars

+0.7 pp vs previous year

Fuel cell

0.1%

5 new cars

+0.1 pp vs previous year

Fully electric cars and plug-in hybrids are separate categories. Petrol and diesel can also power hybrids; powertrain and fuel are different classifications. Hybrids include mild hybrids, and the line against combustion cars differs between countries, so compare hybrid shares within a country rather than between countries.

How has Toyota developed?

Registrations per year

Number of cars, Estonia

Lighter bars are provisional.

View as table
Period Toyota
2010 1,296
2011 1,743
2012 2,492
2013 2,459
2014 2,912
2015 2,734
2016 3,220
2017 3,748
2018 4,146
2019 4,281
2020 3,311
2021 3,847
2022 4,454
2023 4,210
2024 4,449
2025 provisional 2,348

Market share per year

Percent of registrations, Estonia

Dashed lines are provisional.

View as table
Period Toyota
2010 12.7%
2011 10.2%
2012 12.8%
2013 12.5%
2014 13.8%
2015 13.0%
2016 14.1%
2017 14.6%
2018 15.7%
2019 15.7%
2020 17.9%
2021 17.2%
2022 22.0%
2023 18.5%
2024 17.5%
2025 provisional 18.1%

Position by market

2024, all reporting countries

Toyota by market
Country Rank Registrations vs previous year Share Share change
France 4 134,994 +17.4% 7.4% +1.3 pp
Italy 2 122,925 +24.6% 7.9% +1.6 pp
Poland 1 103,521 +13.5% 19.2% 0.0 pp
Spain 1 100,872 +21.5% 9.5% +1.0 pp
Germany 8 95,267 +27.0% 3.5% +0.8 pp
Netherlands 4 29,853 +21.0% 7.9% +1.1 pp
Belgium 7 23,650 +0.4% 5.3% +0.3 pp
Greece 1 23,479 +43.6% 17.2% +5.0 pp
Sweden 4 20,143 −16.9% 7.5% −0.7 pp
Czechia 3 18,911 +9.2% 8.3% +0.3 pp
Ireland 1 17,079 +6.4% 14.3% +0.9 pp
Hungary 2 14,275 +2.5% 12.2% −1.2 pp
Norway 3 13,678 −13.2% 10.6% −1.8 pp
Denmark 3 13,187 +9.9% 7.7% +0.8 pp
Romania 2 12,799 +21.1% 8.5% +1.1 pp
Finland 1 12,449 −12.7% 17.3% +0.6 pp
Portugal 7 11,149 +10.0% 5.4% +0.2 pp
Austria 8 11,120 +13.2% 4.4% +0.3 pp
Slovakia 2 9,212 −6.7% 10.1% −1.2 pp
Lithuania 1 6,119 +10.1% 20.5% −0.1 pp
Bulgaria 2 5,253 +14.6% 12.5% +0.2 pp
Estonia 2 4,449 +5.7% 17.5% −1.0 pp
Croatia 4 4,224 +32.5% 6.5% +1.0 pp
Slovenia 4 3,394 +3.6% 6.5% −0.3 pp
Latvia 1 2,833 −21.8% 16.4% −3.4 pp
Iceland 1 1,604 −46.5% 16.5% −0.7 pp
Luxembourg 13 1,210 +14.9% 2.6% +0.4 pp
Malta 1 1,054 −24.0% 14.1% −5.4 pp
Cyprus 32 14 −99.2% 0.1% −12.7 pp

Top models

Variants are grouped into model families

  1. COROLLA 29.0%
  2. RAV4 23.0%
  3. YARIS CROSS 12.5%
  4. C-HR 9.3%
  5. YARIS 5.7%
  6. LAND CRUISER 5.5%

Largest brands in Estonia

2024

Choose another period or refine the analysis Year, market and filters

These are new passenger car registrations, not sales contracts or used cars.

Source: European Environment Agency (EEA), CC BY 4.0. New passenger car registrations, 2024.