Plug-in cars
17.5%
9,103 new cars
+1.5 pp vs previous year
Italy · 2024
How is Mercedes-Benz doing in Italy?
Mercedes-Benz accounts for 3.3% of new car registrations in Italy in 2024, with 51,901 cars.
Registrations 2024
51,901
+1.0% vs 2023
Market share
3.3%
+0.1 pp vs 2023
Rank
#12
#12 in 2023
Average CO₂
131g/km
WLTP test cycle
Electric, hybrid or combustion?
Are all new cars electric?
Fully electric cars account for 5.1% of this brand’s registrations in the selected market and period.
Share of new registrations in Italy, 2024.
Non-plug-in cars
82.5%
42,798 new cars
−1.5 pp vs previous year
Plug-in cars can be charged from the grid: fully electric cars and plug-in hybrids. Split by powertrain:
Combustion engine
44.7%
23,199 new cars
−6.8 pp vs previous year
Hybrid (incl. mild hybrids)
37.8%
19,599 new cars
+5.3 pp vs previous year
Plug-in hybrid
12.4%
6,437 new cars
+0.8 pp vs previous year
Battery electric
5.1%
2,666 new cars
+0.7 pp vs previous year
Fully electric cars and plug-in hybrids are separate categories. Petrol and diesel can also power hybrids; powertrain and fuel are different classifications. Hybrids include mild hybrids, and the line against combustion cars differs between countries, so compare hybrid shares within a country rather than between countries.
How has Mercedes-Benz developed?
Registrations per year
Number of cars, Italy
Lighter bars are provisional.
View as table
| Period | Mercedes-Benz |
|---|---|
| 2010 | 54,256 |
| 2011 | 50,937 |
| 2012 | 42,393 |
| 2013 | 45,637 |
| 2014 | 46,460 |
| 2015 | 53,656 |
| 2016 | 64,386 |
| 2017 | 65,908 |
| 2018 | 61,236 |
| 2019 | 62,533 |
| 2020 | 45,637 |
| 2021 | 47,078 |
| 2022 | 45,421 |
| 2023 | 51,410 |
| 2024 | 51,901 |
| 2025 provisional | 53,461 |
Market share per year
Percent of registrations, Italy
Dashed lines are provisional.
View as table
| Period | Mercedes-Benz |
|---|---|
| 2010 | 2.8% |
| 2011 | 2.9% |
| 2012 | 3.0% |
| 2013 | 3.5% |
| 2014 | 3.4% |
| 2015 | 3.4% |
| 2016 | 3.5% |
| 2017 | 3.3% |
| 2018 | 3.1% |
| 2019 | 3.3% |
| 2020 | 3.3% |
| 2021 | 3.2% |
| 2022 | 3.5% |
| 2023 | 3.3% |
| 2024 | 3.3% |
| 2025 provisional | 3.6% |
Position by market
2024, all reporting countries
| Country | Rank | Registrations | vs previous year | Share | Share change |
|---|---|---|---|---|---|
| Germany | 2 | 245,879 | −7.2% | 9.0% | −0.6 pp |
| France | 8 | 52,582 | −0.3% | 2.9% | +0.1 pp |
| Italy | 12 | 51,901 | +1.0% | 3.3% | +0.1 pp |
| Spain | 9 | 49,483 | +9.6% | 4.7% | 0.0 pp |
| Belgium | 4 | 31,552 | −10.6% | 7.0% | −0.4 pp |
| Poland | 7 | 26,906 | +29.1% | 5.0% | +0.6 pp |
| Portugal | 2 | 16,431 | +12.7% | 7.9% | +0.6 pp |
| Sweden | 6 | 15,499 | +3.4% | 5.8% | +0.7 pp |
| Denmark | 4 | 12,675 | +17.0% | 7.4% | +1.2 pp |
| Netherlands | 13 | 12,497 | +8.6% | 3.3% | +0.2 pp |
| Austria | 6 | 11,977 | +0.6% | 4.7% | −0.3 pp |
| Czechia | 7 | 7,767 | −5.0% | 3.4% | −0.4 pp |
| Romania | 8 | 5,330 | +15.9% | 3.5% | +0.3 pp |
| Hungary | 9 | 4,974 | +13.9% | 4.3% | +0.1 pp |
| Norway | 11 | 4,005 | −22.3% | 3.1% | −0.9 pp |
| Luxembourg | 3 | 3,856 | −4.2% | 8.2% | 0.0 pp |
| Finland | 7 | 3,538 | −26.7% | 4.9% | −0.7 pp |
| Greece | 16 | 3,384 | −18.5% | 2.5% | −0.6 pp |
| Ireland | 13 | 3,171 | +10.3% | 2.7% | +0.3 pp |
| Slovakia | 8 | 3,157 | −2.4% | 3.4% | −0.2 pp |
| Bulgaria | 9 | 1,522 | +2.3% | 3.6% | −0.4 pp |
| Croatia | 17 | 1,357 | −15.2% | 2.1% | −0.7 pp |
| Slovenia | 15 | 1,118 | −19.2% | 2.1% | −0.7 pp |
| Lithuania | 10 | 817 | +0.5% | 2.7% | −0.3 pp |
| Estonia | 11 | 678 | +12.4% | 2.7% | 0.0 pp |
| Cyprus | 7 | 668 | +0.5% | 4.5% | −0.2 pp |
| Latvia | 14 | 366 | +3.7% | 2.1% | +0.2 pp |
| Iceland | 12 | 251 | −41.5% | 2.6% | +0.1 pp |
| Malta | 17 | 144 | −6.5% | 1.9% | −0.2 pp |
Choose another period or refine the analysis Year, market and filters
These are new passenger car registrations, not sales contracts or used cars.
Source: European Environment Agency (EEA), CC BY 4.0. New passenger car registrations, 2024.