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Germany · 2024

How is Tesla doing in Germany?

Tesla accounts for 1.4% of new car registrations in Germany in 2024, with 37,555 cars.

Registrations 2024

37,555

−41.0% vs 2023

Market share

1.4%

−0.9 pp vs 2023

Rank

#19

#14 in 2023

Average CO₂

0g/km

WLTP test cycle

Electric, hybrid or combustion?

Are all new cars electric?

Understand the powertrains

Fully electric cars account for 100.0% of this brand’s registrations in the selected market and period.

Share of new registrations in Germany, 2024.

Plug-in cars

100.0%

37,555 new cars

0.0 pp vs previous year

Non-plug-in cars

0.0%

0 new cars

0.0 pp vs previous year

Plug-in cars can be charged from the grid: fully electric cars and plug-in hybrids. Split by powertrain:

Battery electric

100.0%

37,555 new cars

0.0 pp vs previous year

Fully electric cars and plug-in hybrids are separate categories. Petrol and diesel can also power hybrids; powertrain and fuel are different classifications. Hybrids include mild hybrids, and the line against combustion cars differs between countries, so compare hybrid shares within a country rather than between countries.

How has Tesla developed?

Registrations per year

Number of cars, Germany

Lighter bars are provisional.

View as table
Period Tesla
2010 0
2011 0
2012 68
2013 200
2014 814
2015 1,587
2016 1,914
2017 3,334
2018 1,900
2019 10,767
2020 16,676
2021 39,716
2022 69,943
2023 63,679
2024 37,555
2025 provisional 19,316

Market share per year

Percent of registrations, Germany

Dashed lines are provisional.

View as table
Period Tesla
2010 0.0%
2011 0.0%
2012 <0.1%
2013 <0.1%
2014 <0.1%
2015 <0.1%
2016 0.1%
2017 0.1%
2018 0.1%
2019 0.3%
2020 0.6%
2021 1.6%
2022 2.7%
2023 2.3%
2024 1.4%
2025 provisional 0.7%

Position by market

2024, all reporting countries

Tesla by market
Country Rank Registrations vs previous year Share Share change
France 15 40,758 −35.4% 2.2% −1.1 pp
Germany 19 37,555 −41.0% 1.4% −0.9 pp
Netherlands 3 29,988 +54.7% 7.9% +2.6 pp
Norway 1 24,255 −4.5% 18.9% −1.2 pp
Sweden 3 22,288 +6.8% 8.3% +1.2 pp
Belgium 10 21,213 +32.3% 4.7% +1.4 pp
Spain 21 16,687 +26.0% 1.6% +0.2 pp
Denmark 2 16,014 −29.4% 9.3% −3.6 pp
Italy 25 15,643 −5.9% 1.0% −0.1 pp
Portugal 8 9,756 +4.6% 4.7% 0.0 pp
Austria 11 7,676 −8.9% 3.0% −0.5 pp
Finland 6 3,714 −39.5% 5.2% −2.0 pp
Czechia 15 3,696 +129.1% 1.6% +0.9 pp
Ireland 14 2,925 −13.3% 2.5% −0.4 pp
Romania 15 2,540 −20.8% 1.7% −0.5 pp
Poland 28 2,265 −51.1% 0.4% −0.6 pp
Greece 22 1,987 +7.9% 1.5% +0.1 pp
Hungary 16 1,929 +53.0% 1.6% +0.4 pp
Luxembourg 8 1,693 −1.8% 3.6% +0.1 pp
Slovenia 18 855 −38.6% 1.6% −1.3 pp
Croatia 21 600 +40.2% 0.9% +0.2 pp
Iceland 5 559 −84.2% 5.8% −14.6 pp
Bulgaria 21 307 −17.5% 0.7% −0.3 pp
Lithuania 22 170 −16.7% 0.6% −0.2 pp
Estonia 23 165 −40.2% 0.6% −0.6 pp
Latvia 24 121 −22.9% 0.7% −0.2 pp
Slovakia 39 6 +20.0% <0.1% 0.0 pp

Top models

Variants are grouped into model families

  1. MODEL Y 79.6%
  2. MODEL 3 18.7%
  3. MODEL S 1.0%
  4. MODEL X 0.8%

Largest brands in Germany

2024

Choose another period or refine the analysis Year, market and filters

These are new passenger car registrations, not sales contracts or used cars.

Source: European Environment Agency (EEA), CC BY 4.0. New passenger car registrations, 2024.