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Italy · 2024

How is Nissan doing in Italy?

Nissan accounts for 2.2% of new car registrations in Italy in 2024, with 34,933 cars.

Registrations 2024

34,933

−7.6% vs 2023

Market share

2.2%

−0.2 pp vs 2023

Rank

#19

#17 in 2023

Average CO₂

129g/km

WLTP test cycle

Electric, hybrid or combustion?

Are all new cars electric?

Understand the powertrains

Fully electric cars account for 1.7% of this brand’s registrations in the selected market and period.

Share of new registrations in Italy, 2024.

Plug-in cars

1.7%

610 new cars

+0.6 pp vs previous year

Non-plug-in cars

98.3%

34,323 new cars

−0.6 pp vs previous year

Plug-in cars can be charged from the grid: fully electric cars and plug-in hybrids. Split by powertrain:

Hybrid (incl. mild hybrids)

77.9%

27,200 new cars

+3.5 pp vs previous year

Combustion engine

20.4%

7,123 new cars

−4.2 pp vs previous year

Battery electric

1.7%

610 new cars

+0.6 pp vs previous year

Fully electric cars and plug-in hybrids are separate categories. Petrol and diesel can also power hybrids; powertrain and fuel are different classifications. Hybrids include mild hybrids, and the line against combustion cars differs between countries, so compare hybrid shares within a country rather than between countries.

How has Nissan developed?

Registrations per year

Number of cars, Italy

Lighter bars are provisional.

View as table
Period Nissan
2010 53,138
2011 62,993
2012 49,039
2013 46,588
2014 48,521
2015 57,477
2016 55,231
2017 62,699
2018 55,141
2019 43,065
2020 28,314
2021 27,177
2022 25,487
2023 37,798
2024 34,933
2025 provisional 31,060

Market share per year

Percent of registrations, Italy

Dashed lines are provisional.

View as table
Period Nissan
2010 2.7%
2011 3.6%
2012 3.5%
2013 3.6%
2014 3.6%
2015 3.6%
2016 3.0%
2017 3.2%
2018 2.8%
2019 2.2%
2020 2.1%
2021 1.9%
2022 1.9%
2023 2.4%
2024 2.2%
2025 provisional 2.1%

Position by market

2024, all reporting countries

Nissan by market
Country Rank Registrations vs previous year Share Share change
Italy 19 34,933 −7.6% 2.2% −0.2 pp
Spain 14 32,631 +23.6% 3.1% +0.4 pp
France 17 29,572 −21.4% 1.6% −0.4 pp
Germany 23 29,202 −7.9% 1.1% −0.1 pp
Poland 19 8,763 +31.6% 1.6% +0.2 pp
Belgium 17 8,628 −7.9% 1.9% 0.0 pp
Portugal 11 7,532 +24.7% 3.6% +0.6 pp
Denmark 11 5,721 +32.3% 3.3% +0.9 pp
Hungary 7 5,589 +131.0% 4.8% +2.5 pp
Norway 9 5,484 +5.8% 4.3% +0.2 pp
Netherlands 20 5,470 −24.7% 1.4% −0.5 pp
Ireland 7 4,808 +9.0% 4.0% +0.4 pp
Greece 12 4,296 +39.9% 3.1% +0.9 pp
Sweden 18 3,506 −37.0% 1.3% −0.6 pp
Finland 10 2,955 +12.3% 4.1% +1.0 pp
Austria 25 2,799 +10.9% 1.1% 0.0 pp
Slovakia 15 1,736 +44.1% 1.9% +0.5 pp
Cyprus 4 1,460 +51.6% 9.8% +3.0 pp
Czechia 25 1,287 +58.9% 0.6% +0.2 pp
Bulgaria 12 1,205 +52.3% 2.9% +0.7 pp
Romania 19 1,205 +20.9% 0.8% +0.1 pp
Lithuania 9 1,051 −13.6% 3.5% −1.0 pp
Slovenia 17 969 +63.7% 1.9% +0.6 pp
Croatia 19 847 +22.4% 1.3% +0.1 pp
Latvia 8 687 −22.5% 4.0% −0.9 pp
Estonia 15 525 −7.2% 2.1% −0.4 pp
Luxembourg 25 439 −45.9% 0.9% −0.7 pp
Iceland 11 253 −3.4% 2.6% +1.1 pp
Malta 11 230 +11.7% 3.1% +0.2 pp

Top models

Variants are grouped into model families

  1. QASHQAI 50.6%
  2. JUKE 34.4%
  3. X-TRAIL 9.9%
  4. TOWNSTAR 1.9%
  5. PRIMASTAR 1.5%
  6. LEAF 1.0%

Largest brands in Italy

2024

Choose another period or refine the analysis Year, market and filters

These are new passenger car registrations, not sales contracts or used cars.

Source: European Environment Agency (EEA), CC BY 4.0. New passenger car registrations, 2024.