Volvo
18.0%
of new registrations
Share change +3.7 pp
Registration growth +14.5%
Market shares
Which brands lead in Sweden?
Sweden, 2024. Share of all registrations in the selection.
A closer look at the brands
Market share, changes and powertrains. Choose a brand to understand its position in the market.
Volkswagen
11.5%
of new registrations
Share change +0.6 pp
Registration growth −4.5%
Tesla
8.3%
of new registrations
Share change +1.2 pp
Registration growth +6.8%
Toyota
7.5%
of new registrations
Share change −0.7 pp
Registration growth −16.9%
Kia
7.3%
of new registrations
Share change −1.1 pp
Registration growth −21.1%
Mercedes-Benz
5.8%
of new registrations
Share change +0.7 pp
Registration growth +3.4%
All brands and figures · 120
120 brands
Share of 267,628 registrations
| Rank | Brand | Registrations | vs previous year | Share | Share change |
|---|---|---|---|---|---|
| 1 | Volvo | 48,071 | +14.5% | 18.0% | +3.7 pp |
| 2 | Volkswagen | 30,857 | −4.5% | 11.5% | +0.6 pp |
| 3 | Tesla | 22,288 | +6.8% | 8.3% | +1.2 pp |
| 4 | Toyota | 20,143 | −16.9% | 7.5% | −0.7 pp |
| 5 | Kia | 19,565 | −21.1% | 7.3% | −1.1 pp |
| 6 | Mercedes-Benz | 15,499 | +3.4% | 5.8% | +0.7 pp |
| 7 | Audi | 13,802 | −28.2% | 5.2% | −1.4 pp |
| 8 | Škoda | 13,131 | −5.5% | 4.9% | +0.2 pp |
| 9 | BMW | 12,735 | −20.6% | 4.8% | −0.7 pp |
| 10 | Peugeot | 8,996 | +10.8% | 3.4% | +0.6 pp |
| 11 | Polestar | 6,202 | +57.1% | 2.3% | +1.0 pp |
| 12 | Subaru | 6,114 | +67.3% | 2.3% | +1.0 pp |
| 13 | Cupra | 6,064 | +43.7% | 2.3% | +0.8 pp |
| 14 | Ford | 4,197 | −23.4% | 1.6% | −0.3 pp |
| 15 | MG | 3,799 | −31.4% | 1.4% | −0.5 pp |
| 16 | Porsche | 3,588 | +17.8% | 1.3% | +0.3 pp |
| 17 | Renault | 3,549 | −47.3% | 1.3% | −1.0 pp |
| 18 | Nissan | 3,506 | −37.0% | 1.3% | −0.6 pp |
| 19 | Dacia | 3,331 | +12.9% | 1.2% | +0.2 pp |
| 20 | SEAT | 2,478 | +7.1% | 0.9% | +0.1 pp |
| 21 | Mazda | 2,233 | −18.0% | 0.8% | −0.1 pp |
| 22 | Lexus | 2,196 | −20.6% | 0.8% | −0.1 pp |
| 23 | Hyundai | 2,059 | −71.7% | 0.8% | −1.7 pp |
| 24 | Opel | 2,028 | −24.6% | 0.8% | −0.2 pp |
| 25 | Citroën | 1,520 | −55.3% | 0.6% | −0.6 pp |
| 26 | MINI | 1,458 | −28.7% | 0.5% | −0.1 pp |
| 27 | Zeekr | 1,315 | >+999% | 0.5% | +0.5 pp |
| 28 | Suzuki | 1,042 | −53.7% | 0.4% | −0.4 pp |
| 29 | Honda | 995 | −2.6% | 0.4% | 0.0 pp |
| 30 | Lynk & Co | 890 | −43.3% | 0.3% | −0.2 pp |
| 31 | BYD | 813 | −75.9% | 0.3% | −0.8 pp |
| 32 | XPeng | 782 | +78.9% | 0.3% | +0.1 pp |
| 33 | Fiat | 342 | −56.2% | 0.1% | −0.1 pp |
| 34 | Mitsubishi | 337 | −65.0% | 0.1% | −0.2 pp |
| 35 | Land Rover | 331 | −46.8% | 0.1% | −0.1 pp |
| 36 | Mercedes-AMG | 125 | −3.1% | <0.1% | 0.0 pp |
| 37 | Jeep | 111 | +12.1% | <0.1% | 0.0 pp |
| 38 | Smart | 110 | >+999% | <0.1% | 0.0 pp |
| 39 | Fisker | 92 | −17.9% | <0.1% | 0.0 pp |
| 40 | Ineos | 92 | +43.8% | <0.1% | 0.0 pp |
| 41 | Great Wall | 87 | −87.5% | <0.1% | −0.2 pp |
| 42 | Lotus | 86 | +230.8% | <0.1% | 0.0 pp |
| 43 | Chevrolet | 75 | +102.7% | <0.1% | 0.0 pp |
| 44 | Lamborghini | 73 | +15.9% | <0.1% | 0.0 pp |
| 45 | NIO | 71 | −70.0% | <0.1% | −0.1 pp |
| 46 | Ferrari | 70 | −24.7% | <0.1% | 0.0 pp |
| 47 | FAW | 58 | −67.8% | <0.1% | 0.0 pp |
| 48 | Cadillac | 51 | >+999% | <0.1% | 0.0 pp |
| 49 | DS | 40 | −83.4% | <0.1% | −0.1 pp |
| 50 | McLaren | 35 | +16.7% | <0.1% | 0.0 pp |
Choose another period or refine the analysis Year, market and filters
Source: European Environment Agency (EEA), CC BY 4.0. New passenger car registrations, 2024.