Toyota
9.5%
of new registrations
Share change +1.0 pp
Registration growth +21.5%
Market shares
Which brands lead in Spain?
Spain, 2024. Share of all registrations in the selection.
A closer look at the brands
Market share, changes and powertrains. Choose a brand to understand its position in the market.
Volkswagen
7.2%
of new registrations
Share change 0.0 pp
Registration growth +8.1%
Renault
6.8%
of new registrations
Share change +0.5 pp
Registration growth +16.6%
SEAT
6.2%
of new registrations
Share change +0.2 pp
Registration growth +11.9%
Hyundai
6.1%
of new registrations
Share change +0.1 pp
Registration growth +10.8%
Kia
5.7%
of new registrations
Share change −1.1 pp
Registration growth −9.3%
All brands and figures · 75
75 brands
Share of 1,056,884 registrations
| Rank | Brand | Registrations | vs previous year | Share | Share change |
|---|---|---|---|---|---|
| 1 | Toyota | 100,872 | +21.5% | 9.5% | +1.0 pp |
| 2 | Volkswagen | 76,002 | +8.1% | 7.2% | 0.0 pp |
| 3 | Renault | 71,361 | +16.6% | 6.8% | +0.5 pp |
| 4 | SEAT | 65,287 | +11.9% | 6.2% | +0.2 pp |
| 5 | Hyundai | 64,844 | +10.8% | 6.1% | +0.1 pp |
| 6 | Kia | 59,901 | −9.3% | 5.7% | −1.1 pp |
| 7 | Peugeot | 56,907 | −5.1% | 5.4% | −0.8 pp |
| 8 | Dacia | 54,755 | +12.1% | 5.2% | +0.2 pp |
| 9 | Mercedes-Benz | 49,483 | +9.6% | 4.7% | 0.0 pp |
| 10 | BMW | 44,654 | +28.5% | 4.2% | +0.7 pp |
| 11 | Citroën | 43,198 | −2.3% | 4.1% | −0.5 pp |
| 12 | Audi | 38,786 | −4.6% | 3.7% | −0.5 pp |
| 13 | Škoda | 38,250 | +20.4% | 3.6% | +0.4 pp |
| 14 | Nissan | 32,631 | +23.6% | 3.1% | +0.4 pp |
| 15 | MG | 30,774 | +5.9% | 2.9% | −0.1 pp |
| 16 | Ford | 30,253 | −13.2% | 2.9% | −0.7 pp |
| 17 | Opel | 27,043 | −3.6% | 2.6% | −0.3 pp |
| 18 | Cupra | 22,168 | +17.4% | 2.1% | +0.2 pp |
| 19 | Volvo | 18,175 | +25.2% | 1.7% | +0.2 pp |
| 20 | Mazda | 17,523 | +8.7% | 1.7% | 0.0 pp |
| 21 | Tesla | 16,687 | +26.0% | 1.6% | +0.2 pp |
| 22 | Fiat | 14,874 | −34.5% | 1.4% | −0.9 pp |
| 23 | Jeep | 10,280 | −7.2% | 1.0% | −0.2 pp |
| 24 | Lexus | 9,157 | +27.6% | 0.9% | +0.1 pp |
| 25 | MINI | 7,791 | −10.3% | 0.7% | −0.2 pp |
| 26 | Omoda | 7,776 | >+999% | 0.7% | +0.7 pp |
| 27 | Suzuki | 6,352 | +13.6% | 0.6% | 0.0 pp |
| 28 | BYD | 5,392 | +760.0% | 0.5% | +0.4 pp |
| 29 | Mitsubishi | 4,934 | +19.8% | 0.5% | 0.0 pp |
| 30 | DS | 3,955 | −3.4% | 0.4% | 0.0 pp |
| 31 | Porsche | 3,847 | +17.9% | 0.4% | 0.0 pp |
| 32 | Honda | 3,844 | +47.8% | 0.4% | +0.1 pp |
| 33 | SsangYong | 3,783 | +93.9% | 0.4% | +0.2 pp |
| 34 | Land Rover | 3,025 | −7.1% | 0.3% | 0.0 pp |
| 35 | Alfa Romeo | 2,853 | −6.7% | 0.3% | 0.0 pp |
| 36 | Subaru | 1,385 | −32.0% | 0.1% | −0.1 pp |
| 37 | KG Mobility | 1,247 | – | 0.1% | +0.1 pp |
| 38 | Lynk & Co | 1,239 | −68.5% | 0.1% | −0.3 pp |
| 39 | Jaecoo | 1,099 | – | 0.1% | +0.1 pp |
| 40 | Smart | 991 | −6.1% | 0.1% | 0.0 pp |
| 41 | Polestar | 714 | +9.0% | 0.1% | 0.0 pp |
| 42 | DR | 447 | −72.9% | <0.1% | −0.1 pp |
| 43 | Jaguar | 290 | −51.7% | <0.1% | 0.0 pp |
| 44 | Maserati | 284 | −30.2% | <0.1% | 0.0 pp |
| 45 | DFSK | 280 | −14.6% | <0.1% | 0.0 pp |
| 46 | SWM | 256 | −56.2% | <0.1% | 0.0 pp |
| 47 | Leapmotor | 205 | – | <0.1% | 0.0 pp |
| 48 | Evo | 180 | – | <0.1% | 0.0 pp |
| 49 | Mercedes-AMG | 87 | −20.9% | <0.1% | 0.0 pp |
| 50 | Ferrari | 76 | +5.6% | <0.1% | 0.0 pp |
Choose another period or refine the analysis Year, market and filters
Source: European Environment Agency (EEA), CC BY 4.0. New passenger car registrations, 2024.